Trade and industry

See how companies like Royal Unibrew and Hørkram rely on the system to distribute sponsor tickets, manage trade fairs, and streamline operations using high-value features.

Royal Unibrew

Since 2023, Royal Unibrew has relied on a custom setup from Event IT to manage and distribute sponsor tickets for major concerts and events across Denmark, including venues like Royal Arena and Bremen Teater. This structured approval workflow maximises ticket utilisation while maintaining a clear overview of allocations.

Large beer cans placed on a meadow with seating in between. The Royal Unibrew logo is inset in the corner.

We experience a flexible system that supports our workflows, and a support team that is always helpful and attentive to our needs.

Line Thustrup Hospitality Coordinator, Sponsorship & Activation

Key features this customer uses

Third-party approval

Approval workflow

Sales representatives use the system to request sponsor tickets across various categories, entering all required details. Management then reviews each submission to approve, reject, or adjust requests accordingly, establishing a comprehensive overview while consolidating data for reporting and accounting.

Dashboard

Dashboard

The dashboard provides sales staff with real-time visibility into order statuses, including approved and declined requests. Additionally, users can verify event schedules, retrieve tickets, and update registration details directly.

Hørkram

Hørkram, one of Denmark’s leading food service wholesalers, has relied on Event IT’s system since 2022. For their latest trade fair, Event IT introduced a sustainable touch by delivering plantable seed-paper name badges.

A person lifting a blue plastic crate of cabbage and carrots. The Hørkram logo is inset in the corner.

Key features this customer uses

Name badges

Plantable name badges

At Hørkram's latest trade fair, attendees took a memorable piece of the event home with plantable seed-paper badges. After the event, participants can plant their badges to grow wild flowers, transforming a standard credential into a sustainable branding touchpoint.

SMS

SMS notifications

For the trade fair, Hørkram deployed a feature that links dedicated contact persons to each attendee. Upon ticket scan at arrival, the system automatically triggers an instant SMS notification, ensuring sales teams connect with key clients at the exact right time.

Plans and pricing

Whether you organise large or small events, we have a solution that fits your needs. Our system can easily scale up or down if your operational needs evolve.